“In light of events this past weekend, we think it’s appropriate to bring Bruce in to join us to ramp up the enthusiasm and passion even more for NASCAR’s championship race, the Ford EcoBoost 400” said Becherer. “When you hear Bruce’s voice you know…It’s time!”
Buffer has been the voice for the Ultimate Fighting Championship since 1996, and has called action for other mixed martial arts and sporting events worldwide. Bruce is brother of boxing announcer Michael Buffer, and is recognized internationally for his signature catchphrases. Buffer will be arriving in Miami just hours after calling UFC 154, which takes place this Saturday night live on Pay-Per-View from Montreal and is headlined by a title unification bout between Georges St-Pierre and Carlos Condit.
Tickets still remain for the Ford EcoBoost 400, which commences Sunday at 3:00 p.m. ET. Sunday will mark the 1th consecutive year in which Homestead-Miami has hosted Ford Championship Weekend and the season finale for each of NASCAR’s top three national series.
About the Ultimate Fighting Championship®
Universally recognized for its action-packed, can’t-miss events that have sold out some of the biggest arenas and stadiums across the globe, the UFC® is the world’s premier mixed martial arts (MMA) organization. Owned and operated by Zuffa, LLC, headquartered in Las Vegas and with offices in London, Toronto and Beijing, UFC produces more than 30 live events annually and is the largest Pay-Per-View event provider in the world. In 2011, the UFC burst into the mainstream with a landmark seven-year broadcast agreement with FOX Sports Media Group. The agreement includes four live events broadcast on the FOX network annually, with additional fight cards and thousands of hours of programming broadcast on FOX properties FX and FUEL TV. This also includes the longest-running sports reality show on television, The Ultimate Fighter®, which now airs on FX in an exciting new live format.
In addition to its reach on FOX, UFC programming is broadcast in over 149 countries andterritories, to nearly one billion homes worldwide, in 20 different languages. UFC content is also distributed commercially in the United States to bars and restaurants through Joe Hand Promotions, in English throughout Canada via Premium Sports Broadcasting Inc. and in French throughout Quebec via Interbox. The UFC also connects with tens of millions of fans through its website, UFC.com, as well as social media sites Facebook and Twitter. UFC President Dana White is considered one of the most accessible and followed executives in sports, with over two million followers on Twitter. Ancillary UFC businesses include best-selling DVDs, an internationally distributed magazine, UFC.TV offeringlive event broadcasts and video on demand around the world, the best-selling UFC Undisputed® video game franchise, UFC GYM®, UFC Fight Club affinity program, UFC Fan Expo® festivals, branded apparel and trading cards.
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